MANILA — SYDNEY HANDS-ON · ADOPTION-TRACKED · EST. 2017

AI Training — Philippines

AI Training by Practitioners, Not Theorists.

Run by the people who use AI here every day — measured on adoption, not attendance.

LOKAL is an AI training provider in Manila delivering hands-on adoption programs for teams across the Philippines and APAC. We’ve trained 5,000+ professionals — including a 72% AI-adoption rollout across 4,000 staff at a Fortune 500 company.

★ Member · Claude Partner Network ★ Member · OpenAI Champions Network

The short answer

Hands-on AI training your team actually uses.

LOKAL delivers practical, hands-on AI training in the Philippines for businesses and their teams. Every session is built around your real workflows — so your people leave able to use Claude, ChatGPT, and Microsoft Copilot on Monday morning, not just pass a quiz. We run live courses online across the Philippines and onsite in Metro Manila, from half-day workshops to multi-week programs, each ending with a certificate.

Hands-on, not theoryYour tools, your workflowsOutcome-tracked (adoption %)
5,000+ Professionals trained since 2022
72% Enterprise AI adoption rate
30+ Philippine companies (2025)
98% Training client satisfaction

▶  Lakbay AI · our proprietary workshop

From zero AI to using it every day.

Lakbay AI is LOKAL’s own gamified, in-person workshop, built for people who haven’t really used AI. Teams group up and play through four rounds — and every round is a real AI task they do and walk out with. People arrive having never touched AI and leave using it on their own work — the on-ramp to using it daily.

  • In person
  • Teams of 3–4
  • ~1 hour
  • No experience needed
  • Any task
01
Banaue rice terraces of Northern Luzon at golden hour

Round 1 · Plan it

You deliverA real 7-day plan

ChatGPT · Gemini · Luzon

02
Chocolate Hills of Bohol above a turquoise Visayan beach

Round 2 · Picture it

You deliverOn-brand visuals

Gemini · images · Visayas

03
Mount Apo rising over the rainforest of Davao, Mindanao

Round 3 · Film it

You deliverA 60-second video

Google Vids · Mindanao

04
Aerial view of the Philippine archipelago with island-hopping boats

Round 4 · Broadcast it

You deliverA 10-minute podcast

NotebookLM · Archipelago

Shown: an example travel-campaign run. We swap in your real use cases — sales decks, finance reports, content, support replies — whatever you want your team to learn with AI.

Book the Lakbay workshop In person · ~1 hour · any task · no experience needed

Our methodology

We measure what sticks — not what’s taught.

Most AI training is a one-day event of slides and polite applause, with zero behaviour change six months later. We run it the opposite way — and we name every part, because the method is the product.

Lakbay AI

Our proprietary, gamified, in-person opener (~1 hour) — built for first-time AI users. Teams group up and do real AI tasks, fully customizable to any work you want them to learn.

Create · Understand · Act

The plain-English taxonomy for deciding what to hand an AI, so non-technical teams know where to start.

Workflow-first

We train on your real tasks — your inbox, your reports, your campaigns — never generic toy examples.

The Competency Ladder

Awareness → Familiarity → Proficiency → Mastery. We name where each person is and move them one rung.

Human-in-the-loop

Verify the math, the facts, and the tone — every time. AI drafts; your people stay accountable.

30/60/90 adoption tracking

We measure sustained usage at 30, 60, and 90 days. If people aren’t using AI later, the training didn’t work.

~70%

of AI’s value comes from people and process — not the technology.BCG’s 10-20-70 rule

Ready when you are

Build your team’s AI habit.

Book the Lakbay AI workshop and a role-specific track — we’ll size a quote for your team.

Book a workshop

Anatomy of a session

What a typical half-day actually looks like.

  1. 10:00 AM

    Lakbay AI

    Discovery + first hands-on. You’re using AI on your own task by 10:15.

  2. 11:00 AM

    Your workflows

    Triage and draft in your own voice — the real work your team does every day.

  3. 12:00 PM

    Projects

    Build a reusable “Campaign Brain” or NotebookLM project from your own sources.

  4. 1:00 PM

    Build & keep

    Turn the prompts that worked into reusable Skills. Open Q&A.

  5. Close

    You leave with

    A certificate, a copy-paste prompt library, and a 30-day support window.

A representative half-day — every program is shaped to your team’s tools and tasks.

Courses

Six courses, from first prompt to org-wide rollout.

Each course is hands-on, ends with a certificate, and runs online or onsite. Start anywhere — most teams begin with foundations, then add a role-specific track.

All staff

AI Foundations for Teams

Online or onsite · Half-day

Everyone leaves using ChatGPT, Claude, or Copilot on real tasks the same day.

Request this course

Knowledge workers

ChatGPT & Claude for Daily Work

Online or onsite · 1 day

Prompt patterns, Custom GPTs, and Claude Projects wired into your weekly workflow.

Request this course

Microsoft 365 teams

Microsoft Copilot for Business

Online or onsite · 1 day

Copilot across Word, Excel, PowerPoint, Outlook & Teams — with governance basics.

Request this course

Department teams

AI for Marketing, Sales & Ops

Onsite · 1–2 days

Role-specific playbooks that compress hours of departmental work into minutes.

Request this course

Selected leads

AI Champions Program

Blended, multi-week · 4–6 weeks

An internal champion network and the measurement that drives org-wide adoption.

Request this course

Leadership

Executive AI Briefing

Onsite or online · 2–3 hrs

What to adopt, what to ignore, and where AI moves your numbers this quarter.

Request this course

The AI stack we train and build with

Claude by AnthropicChatGPT by OpenAIMicrosoft CopilotGoogle GeminiNotebookLM

Platforms we teach

One program. Every AI tool that matters.

We’re tool-agnostic and teach from daily practice. Whether your team lives in ChatGPT, Claude, Microsoft Copilot, or Gemini, we build the program around the stack you already run — not the one we’re selling.

Anthropic

Claude

Our daily driver — the deepest module we teach.

  • Business writing & long-document analysis
  • Projects, and building custom Claude Skills
  • Connecting Claude to your tools with MCP
  • Claude Code for hands-off automation

Best forAnalysis, on-brand writing, agentic workflows

OpenAI

ChatGPT

The workhorse most teams already start with.

  • Prompt engineering that holds up at work
  • Custom GPTs for repeatable team tasks
  • Research, data analysis & summarisation
  • Image generation for marketing assets

Best forContent velocity and custom assistants

Microsoft

Microsoft 365 Copilot

AI inside the tools you already pay for.

  • Copilot in Word, Excel, PowerPoint & Outlook
  • Prompt patterns that work app-by-app
  • Data-boundary & governance basics
  • GitHub Copilot for engineering teams

Best forEnterprises standardised on Microsoft

Google

Gemini

Native to Google Workspace, end to end.

  • Gemini in Docs, Sheets, Gmail & Meet
  • Gemini Advanced for deeper reasoning
  • NotebookLM for research & briefing
  • Grounded answers from your own sources

Best forWorkspace-first and research-heavy teams

PlusNotebookLMPerplexityCustom GPTsMidjourneyMCP & automation (n8n, Zapier)

Proof

Proven where adoption is hardest: 4,000 employees.

The same methodology behind a Fortune 500 rollout — now available for your team. Proven with Aboitiz, Great Deals, and HII.

72% AI adoption across 4,000 staff (Fortune 500)
46% Still using AI daily six months on
98% Corporate training satisfaction
100% PH client retention since 2024

Client case

One enterprise. Six departments. One rollout.

LOKAL trained Great Deals across the whole company — each department on a role-specific program with its own deliverables, not one generic deck. Plus named programs for Aboitiz (infrastructure & investment teams) and JCI (civic leadership).

Marketing

Campaign drafting, briefs, and on-brand content at speed.

Finance

Spreadsheet analysis, reconciliation, and report summarisation.

HR & Supply Chain

Policy drafting, screening support, and supplier comms.

Customer Experience & Tech

Reply templates, ticket triage, and internal tooling.

Commerce & E-commerce

Listing copy, catalogue ops, and marketplace workflows.

Leadership

An executive briefing on where to push AI next across the org.

Bring it in-house

Run this for your team.

Six departments or six people — we’ll scope a program and a quote around exactly your use cases.

Talk to us

Trusted by teams across the Philippines

Power Mac CenterABS-CBNPLDTAboitizEssenceWPPThe Picasso HotelHue HotelAurora SubicGreat Deals E-commerce

What you leave with

You leave with tools, not just notes.

A copy-paste prompt library

The exact prompts your team built in the room, ready to reuse on Monday.

A built Campaign Brain

A NotebookLM/Projects workspace grounded in your own files — not a blank page.

A department scenario library

Role-specific use cases for the teams you trained, so adoption spreads past day one.

A certificate of completion

A LOKAL certificate per participant — and a 30-day support window after.

Ready to start?

Get a program scoped this week.

Tell us your team and goals — we’ll recommend a starting course and size a quote. No pitch decks.

Book a consult

LOKAL in action

Sessions that start with doing, not slides.

Most training ends with theory. Ours starts with your team running real AI on real tasks — which is the only thing that turns into adoption.

See the difference

Watch a real training session.

Inside a LOKAL hands-on training session
Great Deals — AI training workshop

In their words

What teams say after the room clears.

“Artificial Intelligence, while widely utilized, reveals its true potential when leveraged with precision and purpose — and that’s exactly what the session gave us.”

Participant, Power Mac Center · AI Training

“The workshop was great and met my expectations, especially in understanding what to do and what not to do when using AI.”

CX & Tech team, Great Deals · AI Training Workshop

Who’s teaching

Taught by the people who run AI here daily.

LOKAL is a member of the Claude Partner Network and the OpenAI Champions Network. Your sessions are led by the people running AI inside our own business — not contractors reading a deck.

Joshua Pielago, Founder · OpenAI Champions Network

Joshua Pielago

Founder · OpenAI Champions Network

Founder of LOKAL and the agency’s AI SEO lead. A member of the OpenAI Champions Network, Joshua sets the direction for how LOKAL applies AI across search, content, and operations.

Ramon King III, Co-Founder · Managing Director

Ramon King III

Co-Founder · Managing Director

Co-founder and Managing Director. Ramon leads delivery and operations across LOKAL’s Philippine and Australian engagements, keeping training tied to real business outcomes.

CJ Masungsong, Marketing Director

CJ Masungsong

Marketing Director

20+ years in sales, marketing, and training — the last three running AI workflows across APAC. Has personally led 20+ LOKAL sessions in the Philippines, for hotels, retail brands, and enterprise teams. Builds the same tools he teaches.

Why now

In the Philippines, the skills gap is your growth lever.

Digital transformation here has moved faster than the skills to support it. Teams have ChatGPT, Claude, Copilot, and Gemini — but most use them like a search box, capturing a fraction of the value. That gap is a skills gap, and it closes through structured, hands-on practice, not another tutorial.

It’s also where the research points. So we train workflow-first and measure adoption. See why we chose Claude over ChatGPT for our agency, or how we apply it in our own marketing.

Hospitality & hotelsRetail & ecommerceBPO & shared servicesFinanceMarketing & creative teamsEnterprise & groups

Find your starting point

Tell us your team size, tools, and goals — we’ll recommend the course to start with and size a quote.

Get a recommendation

Prefer to start in the room?

Feel the format at a public workshop first.

Our current public session is Claude AI for Marketing — four hands-on hours on agents, MCP, and Skills, run with Acceler8 in Makati. A low-commitment way to feel the format before you book a team program.

See the Claude workshop →Public seats · Makati · from ₱2,000

FAQs

AI training in the Philippines — answered.

What is Lakbay AI?

Lakbay (Filipino for “journey”) is our gamified, in-person workshop — about an hour — that opens our programs. It’s built for people who haven’t really used AI yet: teams group up and race through four hands-on rounds, each building something real, so first-timers see what AI can actually do, fast. The example run builds a travel campaign, but it’s fully customizable to whatever you want your team to learn — sales, reporting, content, ops. The surest way to turn AI-hesitant staff into confident users.

What does a LOKAL AI training session look like?

A typical half-day: Lakbay AI discovery and your first hands-on by the 15-minute mark; an hour on your real workflows; an hour building a reusable “Campaign Brain” or NotebookLM project; then turning the prompts that worked into Skills you keep. You leave with a certificate, a copy-paste prompt library, and a 30-day support window.

Which departments can you train?

Every team, not just tech — Marketing, Sales, Finance, HR & Supply Chain, Customer Experience, and Engineering, each with a role-specific track. We’ve trained a single enterprise (Great Deals) across six departments in one rollout.

How much does AI training cost in the Philippines?

Public-cohort seats start from ₱2,000 per person (e.g. our Claude AI for Marketing workshop); private in-house programs are quoted by team size, format, and scope. Compared with self-paced courses (₱0–5,000) and live instructor-led programs (₱30,000+), LOKAL sits in the live, hands-on, business-outcome tier. Tell us your team and we’ll size a quote.

Do you offer AI training online or onsite?

Both. We run live online training anywhere in the Philippines, and onsite/in-house across Metro Manila and major hubs. Private cohorts for a single company are our most popular corporate format, and we deliver in English or Taglish.

Is there a certificate of completion?

Yes — every participant receives a LOKAL certificate of completion, along with the slide deck, a copy-paste prompt library, and 30-day post-training support.

Which AI tools do you teach — ChatGPT, Claude, Copilot, Gemini?

All of them, and we’re tool-agnostic. ChatGPT and Custom GPTs (OpenAI), Claude and custom Claude Skills (Anthropic), Microsoft 365 Copilot and GitHub Copilot, and Google Gemini + NotebookLM — plus Perplexity and Midjourney where they fit. We match the toolset to what your business already runs. As a member of the Claude Partner Network and the OpenAI Champions Network, we teach from daily practice.

Who is the training for — do we need a technical background?

No coding required. Most participants are non-technical — operators, marketers, HR, sales, and executives. Programs run from all-staff foundations to leadership briefings and role-specific tracks (marketing, sales, ops). You’re running live AI exercises within the first 15 minutes.

How is this different from a university AI course or a free online course?

Universities teach AI as a subject and free courses teach concepts. We change how your team works day-to-day — every session is built around your real workflows and measured on adoption, not attendance. Research (BCG’s 10-20-70 rule) shows ~70% of AI value comes from people and process, not the technology, so our training is workflow-first and outcome-tracked.

How long does AI training take?

From half-day workshops to multi-week champion programs. Most teams start with a one-day hands-on session, then add a role-specific track or an adoption program if they want the behaviour change to stick.

Can you train our whole company or run a private cohort?

Yes — private in-house programs are our most popular format for teams of 10+, and our enterprise adoption program has rolled AI out across 4,000 employees at a single organisation. Corporate invoicing and group rates are available.

Do you train teams on Microsoft Copilot?

Yes. We run Microsoft 365 Copilot training for teams standardised on Microsoft — Copilot in Word, Excel, PowerPoint, Outlook, and Teams — plus the prompt patterns that work app-by-app, data-boundary/governance basics, and GitHub Copilot for engineering teams.

How do you measure whether the training actually worked?

We track daily AI usage and sustained engagement at 30/60/90 days, plus specific workflow improvements. 46% of trainees were still using AI daily six months post-training, and a recent enterprise program hit 72% adoption across 4,000 staff. If people aren’t using AI later, the training didn’t work.

Ready when you are

Let’s scope your team’s program.

Tell us your team size, tools, and goals — we’ll size a quote and recommend a starting course. No pitch decks, just a conversation.

Or email [email protected] · +63 917 529 5464 · +61 2 9145 8605