AEO Services Australia

Answer Engine
Optimisation.
For Australian brands.

ChatGPT, Perplexity, and Google's AI Overviews now answer questions your customers used to Google. We get your brand cited there — across 5+ engines, tracked monthly.

The Shift

Search is changing. Most businesses haven't noticed.

By 2026, 60% of searches will be AI-driven. People aren't scrolling through 10 blue links anymore—they're asking ChatGPT, Perplexity, and Google AI for direct answers. If you're not structured to be the answer, you won't even be in the conversation.

Isometric illustration of a mobile device with Google search results, people interacting with the interface.

What changed

When someone searches "best project management software for a small team," ChatGPT doesn't return ten links. It returns one answer, with three cited sources. Those sources get the click. Everyone else gets nothing.


The same shift is happening across every category: hospitality, ecommerce, professional services, SaaS. The brands that built for traditional SEO alone are watching their share of AI voice erode, quarter by quarter.

An illustration of an AI chatbot interface with customer reviews and a person interacting.

What AEO does

AEO — Answer Engine Optimisation — is the practice of making your brand the answer AI engines cite. That means structured content AI can parse, authority signals AI engines weight, and entity coverage across the questions your customers actually ask.



It's not separate from SEO. The two compound. But the levers are different, the timelines are different, and the measurement is different. We run both as one practice.

Understanding AEO

AEO, GEO, AIO—what does it all mean?

Different names for the same goal: getting AI systems to understand, trust, and recommend your business.

Smiling robot with a star, surrounded by icons of ideas, success, and AI, in a circle.

AEO

Answer Engine Optimization.

Structuring your content so AI assistants like ChatGPT and Perplexity cite you as the authoritative answer.

Orange megaphone character pointing, with a brain graphic inside, surrounded by tech-related icons.

GEO

Generative Engine Optimization. 

Influencing what AI tools say about your brand when users ask questions in your industry.

Trophy with arms raised in victory, wearing a crown. Surrounded by SEO-related icons inside a circle.

AIO

AI Overview Optimization. 

Appearing in Google's AI-generated summaries at the top of search results—position zero.

Black and white logo of six interlocking shapes, forming a stylized knot.

Chatgpt

Geometric blue logo, stylized shape resembling a flower or starburst.

Perplexity

Hexagonal graphic with colorful circles in red, yellow, green, and blue.

Google AI

Blue and purple gradient four-pointed star.

Gemini

Abstract, colorful ribbon-like shape, blending blue, green, orange, and purple hues.

CoPilot

Google voice search icon: blue, yellow, red, and green microphone shape on white background.

VoiceSearch

Why LOKAL

Three principles.

Zero bullshit.

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Most agencies adding "AEO" to their service list are guessing. We've built AI systems, scaled marketing campaigns, and managed Australian accounts at global agencies. Here's how we operate:

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Proof, Not Promises

Every claim backed by real numbers, named clients, or verifiable credentials. OpenAI Champions Network. 3,000+ campaigns. $100K MRR scaled. We show receipts.

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AI-Ready Teams

100% AI-certified staff. We don't just market AI—we build with it. Our founder is in OpenAI's Champions Network. We understand how these systems decide what to recommend.

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Transparent by Default

LOKAL is new to Australia—our team isn't. Founders have managed Australian accounts at global agencies and enterprises. Pricing published. Team location clear. No surprises.

"We don't just know how to market. We've built the systems, managed the campaigns, and scaled the revenue. AEO is the next frontier—and we got here first."

LOKAL Leadership

50+ years combined experience

What's Included

Everything you need to get visible.

A complete AEO service—not a bolt-on to traditional SEO.

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AI Visibility Audit

We test what ChatGPT, Perplexity, and Google AI say about you—and your competitors.

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Entity Optimization

Building your brand's knowledge graph presence so AI systems recognise you as an authority.

Bar graph and line graph with an eye icon, suggesting data analysis or monitoring.

Monthly Monitoring

Tracking your AI mentions, citation frequency, and recommendation rate across platforms..

Diagram of server with interconnected data blocks.

Schema Implementation

FAQ, HowTo, LocalBusiness, and Organization schema—the structured data AI needs to understand you.

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Content Restructuring

Rewriting key pages for conversational queries and question-based search patterns.

Briefcase icon with a bar graph, representing business analytics.

E-E-A-T Enhancement

Building the Experience, Expertise, Authority, and Trust signals that AI systems weight heavily.

Introductory Pricing

Get in early.

LOKAL is new to Australia—our team isn't. Introductory pricing for early clients who help us build our local portfolio.

$1,000/month

Minimum 3-month engagement

  • Full AI visibility audit (ChatGPT, Perplexity, Google AI)
  • Complete schema implementation
  • Entity & knowledge graph optimization
  • Content restructuring for AI queries
  • Monthly monitoring & reporting
  • Sydney-based account management
GET STARTED

No commitment until you see the audit results.

Introductory Pricing

Get in early.

LOKAL is new to Australia—our team isn't. Introductory pricing for early clients who help us build our local portfolio.

$1,000/month

Minimum 3-month engagement

  • Full AI visibility audit (ChatGPT, Perplexity, Gemini)
  • Complete schema implementation
  • Entity & knowledge graph optimization
  • Content restructuring for AI queries
  • Monthly monitoring & reporting
  • Sydney-based account management
GET STARTED

No commitment until you see the audit results.

The Team

Senior operators, not juniors
learning on your account.

We've built AI adoption programs at enterprise scale. Scaled startups to $100K MRR.

Managed 3,000+ campaigns. Now we're applying that to AEO.

Joshua Pielago, Founder of lokal

Joshua Pielago

FOUNDER · AI SEO LEAD

Runs AI SEO, GEO, and the AI Training practice. Built LOKAL's citation engineering methodology from scratch.

Ramon King, Co-founder and managing director of lokal

Ramon King

CO-FOUNDER, MANAGING DIRECTOR

Runs brand craft across the portfolio. Senior career in advertising and campaign work.

CJ Masungsong, marketing director of lokal

CJ Masungsong

MARKETING DIRECTOR

Leads client strategy and search integration. 15+ years across Philippine and Australian digital marketing.

1,000s

Employees trained on AI adoption

3,000+

Marketing campaigns managed

$100K

MRR scaled from $2.5K

50+

Years combined experience

OUR FOUNDING TEAM HAS MANAGED ACCOUNTS FOR

P&G logoUber logoJollibee LogoUnilab Logo

COMMON QUESTIONS

AEO Services Australia

— answered.

  • What's the difference between AEO and SEO?

    SEO optimizes for ranking in a list of search results. AEO optimizes for being cited as the answer when someone asks ChatGPT or Perplexity a question. SEO gets you listed; AEO gets you recommended.

  • How long until I see results?

    Most clients see initial AI mentions within 8-12 weeks, with consistent recommendations by month 4-6. This is faster than traditional SEO because AI systems re-index more frequently and we're optimizing for high-value citations rather than rankings.

  • Do I still need traditional SEO?

    Yes—they work together. SEO makes sure you're findable; AEO makes sure you're quotable. Our AEO work (schema, E-E-A-T, content structure) actually strengthens your traditional SEO as well.

  • What if it doesn't work?

    We start with a free audit so you can see the opportunity before committing. If after 3 months you're not seeing measurable improvements in AI citations and mentions, we'll work with you to adjust strategy or part ways professionally. We only succeed if you're getting recommended by AI systems.

  • How do you track AI recommendations?

    We test 50+ industry-relevant queries monthly across ChatGPT, Perplexity, Google AI, and Gemini to track when your brand appears and how often you're cited. You'll receive a monthly report showing your AI visibility score, citation frequency, and competitive benchmarking.

  • What if I already have an SEO agency?

    We're designed to complement, not replace. Your SEO agency handles rankings and backlinks; we handle AI citation and recommendation optimization. Most clients keep their existing SEO agency and add us for AEO.

  • Why is your pricing so much lower than other agencies?

    We're new to Australia and offering introductory pricing to build our local portfolio. Our distributed team (Sydney + Manila) keeps overhead low, and we're focused solely on AEO rather than being a full-service agency. Lock in now—rates will increase once we have 10-15 Australian case studies.

Let's make you visible.

Tell us about your business and we'll scope how Total Visibility applies — which pillar is leaking, which is underbuilt, which is the fastest win.